For the past three weeks a small yellow bird has been
tapping at different windows of the farmhouse.
He starts with one and then moves to the next, systematically working
his way around.
At first I thought he wanted to get inside, but after making
a few enquiries to my country friends, it turns out it is mating season and the
bird, on seeing his vision in the window is attacking his assumed
competitor. Fascinating.
We actually could learn some business lessons from this
young bird.
1.
Wasting
time
If we use our time attacking or obsessively watching our
competitors (real or otherwise) we are wasting our time and energy which should
be focused on what we want to do, not what others are doing. Yes, pay attention to what your competitors
are up to, but don’t let their strategies force you to do something you don’t
want to do.
2.
We
get in our own way
My feathered friend is so persistent on attacking himself
that he is getting in his own way of success.
He needs to be out and about strutting his stuff, instead of attacking
my windows. Often we can get in our own
way, doubting our abilities and holding ourselves back from the success we deserve.
3.
Know
when it is time to change direction
Now this one is harder for the business owner but watch for
signs that perhaps, just perhaps, you are heading in the wrong direction and it
is time to give up and move on to something else.
4.
Make
sure your persistence is not misguided.
After three weeks, the bird is beginning to look frazzled
and while you admire his tenacity, you have to ask yourself whether he is
focusing on the right thing. My poor lad is not going to get anywhere,
regardless of how much he tries to eliminate the supposed enemy he sees in the
window. All he is doing is exhausting
himself and we can do that too when we insist on pursuing the unattainable.
I haven’t seen him for a couple of days, and my hope is that
he’s changed his plans and maybe even got luckyJ
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