Thursday, December 07, 2006

Last week we had Marg Hachey of Duocom as our guest speaker. Her topic was adapting to change and as she outlined the changes in technology that her business has faced, you knew she'd walked her talk.

From selling overhead projectors to web-conferencing, Marg's company has transformed itself several times over, changing to adapt to the different needs of its customers and the growing reliance on technology as a global communication tool.

As she outlined her strategies, it was quickly evident why Marg is #11 in the top 100 women entrepreneurs in Canada - she's savvy, she listens and she stays ahead of the trends. But what the audience perhaps most appreciated was her down-to-earth, common sense approach.

Her story is inspiring. Married at 18, a mother of two sons by 23, she wasn't sure what she wanted to do when she had both the boys in school. She started off selling Avon and discovered she had a real talent for sales. Soon she was heading up a large team of sales staff but she knew she needed something more.

It was then that she started selling overhead projectors... for someone else. When she started her own business, it quickly grew and she now has eight offices across Canada and her technicians can be found at most of the major events in Canada. When her sales reached $52 million, she decided it was time to sell which she did to a US firm. Within three years, they had bankrupted the company and Marg knew she had to rescue her firm, so she bought it back.

The entire family now works in Duocom - her husband and her two sons. This truly is a family business and with Marg at the helm, you know they are destined to succeed once again

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