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Some of my fear has gone but then when I witness a large,
giant truck bullying the small car ahead of it, I remember why I don’t like to
“run” with the big guys. But does that
mean that you avoid the highways, that you only take the side roads. Probably not, it certainly would take much
longer to reach your destination.
I was reminded of this the other morning when I watched a
truck almost elbowing the small vehicle ahead of it into the slower lane. At first the car resisted but as the truck menacingly
persisted, the driver eventually moved over.
It’s a bit like running your small business. Do you stay in the slow lane or do you
venture forth and mingle with the big boys; with the giants who believe they
own the road.
It can be scary but one of the assets we have as small
businesses is that we can move fast and be nimbler than the bureaucracy-heavy
corporations. We don’t have to check
with layers of people before making a decision. And if we are savvy, we have
partnered up with other small business owners, so that when a big contract
comes our way, we can take it on with confidence.
One way to prepare yourself for ‘running with the wolves’ is
to become part of WeConnect Canada, a non-profit organization that helps
women-owned businesses become certified (and therefore recognized) by the
Fortune 500 corporations, who have diversity policies. Supplier diversity means that they have a
policy in place where women-owned businesses are given the opportunity to
compete for contracts.
Only two-years new to Canada, but with a sister organization
in the US that has been advocating on behalf of women for years, WeConnect
Canada is making inroads and truly helping women make the connections; enabling
them to line up with the big boys, and in many instances, succeed in landing
the contracts.
So while on the highway, it may be more prudent to just move
over, when it comes to business – think big.
You have as much right as anyone else to be there.
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